BioNews offers clients access to a highly engaged, interactive community that has multiple touch points that is responsive to advertising, market research, surveys, and outreach, leading to incredible open and click rates.
The BioNews websites give our clients the ability to sponsor patient education and awareness content campaigns that can shed light on new technologies, treatment options, and other key talking points that serve to form the basis of an effective digital marketing strategy.
The BioNews social media team are our most prolific in producing content and making direct patient contact. Our team produces more than 500 “Social Clips” each month, which include multimedia graphics, videos, and other immensely sharable content pieces that strike up conversation in the social media sphere and are positioned to go “viral” in patient […]
Our active news sites include a volume of patient resource and information pages. This “evergreen” content gives patients reliable information about diseases, treatments, and insights into improving patient outcomes that unlike the news remains topical to patients.
Daily news coverage remains the hallmark of our offerings. News is a true “gold standard” in digital content, establishing a high level of trust and authority with readers that makes advertising and promotion on our websites exceedingly effective for biotech clients.
Rather than operating a single health website that contains news and information about a wide range of diseases, each of our disease-specific websites are niche-focused on a particular disease type. This approach allows us to capture 100% relevant site traffic that, when matched with client ads or content, leads to maximum engagement with patients.